For the Culture By The Culture
A Blacklight investigation into how celebrity cannabis branding has warped the meaning of icon and overshadowed the activists, caregivers, and families who carried the plant through criminalization. This feature exposes the cultural amnesia that elevates market-friendly faces while burying the movement’s real architects and the sacrifices that made modern legalization possible.
Celebrity weed is everywhere, flashy, overpriced, and often full of mids. This piece rips the gloss off the jars and calls out the marketing machine hijacking cannabis culture. Real smokers know the difference between herb and hype. This is your wake-up call.
Weed didn’t survive because it was polite. It survived because it was radical, risky, and rebellious. This cultural editorial calls out the corporate whitewashing of cannabis and drags the worst offenders, including Seth Rogen, for turning the movement into a lifestyle brand. Pot Was Never Meant to Be Polite is a wake-up call for anyone who forgot where this all started.
Seth Rogen has popularized cannabis culture, but his luxury brand Houseplant has shifted it toward exclusivity, prioritizing design over authenticity. While he contributes to cannabis advocacy, his efforts are seen as performative. The current cannabis landscape contrasts starkly with its rebellious origins, leading to concerns about gentrification and cultural appropriation in the industry.
Dive into the secret ingredients behind Hollywood's on-screen drug use. Discover how filmmakers use everyday substances to realistically portray drugs like cocaine, weed, and meth while keeping actors safe
Hollywood's elite are making waves in the cannabis industry, transforming their passion into innovative ventures. From Snoop Dogg’s Leafs to Seth Rogen’s Houseplant, these celebrities are reshaping cannabis perception and business. Explore the stars who are not just endorsing but actively shaping the cannabis landscape, reflecting its growing appeal in mainstream culture.
