Gold Flora’s implosion wasn’t a one-off—it was a warning. From ballooned budgets to influencer-backed ego trips, Big Weed’s collapse in California shows what happens when hype and hubris replace substance and sustainability. We break it all down and expose how the industry got too loud, too fast, and now can’t afford the silence.
The $534M Cannabis Heist: California’s War on Competition
California seized $534 million worth of “illegal” weed in 2024, claiming it was about public safety—but was it really? While legacy growers get raided, contaminated corporate weed gets a free pass. This isn’t about protecting consumers—it’s about eliminating competition. We follow the money to expose who actually benefits from California’s war on weed.