
Flashy vape pens. Bright colors. Social media ads. That’s all it apparently takes to hook teens, fry their brains, and leave them chasing ambulances into the courtroom. At least, that’s what a new lawsuit against Stiiizy wants us to believe.
Two twin sisters—Jane Doe 1 and Jane Doe 2—are suing the cannabis giant, claiming its high-potency THC vapes led to cannabis-induced psychosis, paranoia, and self-harm that wrecked their lives. One sister dropped out of high school after two suicide attempts. The other can’t hold a job, battling PTSD and anxiety that, according to the lawsuit, all stem from Stiiizy’s products.
It’s tragic. But here’s the thing: it’s also hard not to smell the horseshit.
Let’s be real. If bright colors and flashy marketing are enough to make you throw your brain on a grill, the problem isn’t just the company—you might need to look in a mirror. Are these teens just victims of Stiiizy’s slick marketing? Or are we playing the oldest blame game in the book: “It’s not my fault, it’s the shiny thing that did it.”
Here’s what we know. High-potency THC—90% and up—can mess people up. That’s not propaganda; it’s science. With their half-baked brains and zero sense of moderation, teens are more vulnerable. Psychosis? It’s a rare but documented risk for heavy users, especially those predisposed to mental illness. This isn’t a Stiiizy thing—it’s a THC thing. Blaming one company is like pointing at a single McDonald’s and yelling, “You made America fat.”
The lawsuit’s lawyers wave around hospital stats showing cannabis-induced psychosis visits in California jumped 54% between 2016 and 2019. Sounds scary, right? But that’s the kind of correlation anti-cannabis crusaders get off on. Legalization brought more reporting, more awareness, and yes, more use—but psychosis still makes up a tiny fraction of cannabis-related hospital visits. Not exactly the apocalypse.
And then there’s the marketing angle. Stiiizy’s vapes look cool. No argument there. However, California has strict rules against targeting minors with ads. If Stiiizy broke those laws, they deserve the firestorm headed their way. But if they didn’t? What are we doing here? Yelling at algorithms because they put a vape pen next to a teenager’s TikTok dance?
There’s a bigger issue buried under all this finger-pointing. The cannabis industry is racing to push stronger and stronger products into the market, and there’s been almost zero education to match it. The result? A bunch of teenagers (and adults, let’s be fair) overdoing it on THC and wondering why they’re paranoid. Potency isn’t inherently evil, but let’s stop pretending we don’t know how to use the brakes.
At the end of the day, this lawsuit raises more questions than it answers. If Stiiizy cut corners, they’ll pay. If this is just another sensational story propped up by anti-cannabis bias and ambulance-chasing lawyers, it’ll go nowhere. Either way, the cannabis industry better buckle up, because this won’t be the last time the spotlight shines on potency, marketing, and whose fault it really is when people lose the plot.
As for Jane Doe 1 and 2, I hope they get the help they need. But let’s not kid ourselves: brightly colored vape pens aren’t the villain.
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